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Tanishq Gopani
Helping Brands & Creators Stand Out with Creative Ads • Exploring AI • Filmmaker & Editor
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September 9, 2025
I recently realized something that changed how I see YouTube Even insiders from YouTube have said this: "YouTube isn't a video platform - it's a decision platform." Before anyone sees your content, they make a choice: click or not. That choice is driven by idea, title, and thumbnail not from the production quality. So I decided to break down the title psychology that actually works. But first, the thing most creators skip: Audience research is everything. Every person has different desires. Every person won't click your video. You need to know ,whom you are targetting - What's their pain point? - What do they actually want? - Why would they spend their time on YOUR video? Here are the title patterns that work: 1. The Question Hook Your title should pose a question in the viewer's mind that they can only answer by clicking. ❌ "How to Study Better" ✅ "Why Do Toppers Never Share This Study Method?" 2. The Promise Test Your title should generate curiosity: "This video might be helpful for me. This might be worth my time." ❌ "My Morning Routine" ✅ "The 5 AM Habit That Changed My Life in 30 Days" 3. The 30-Second Rule Your title should match what you show in the first 30 seconds. Give them a glimpse of what they came for immediately. If your title says "SECRET," reveal what that secret is within 30 seconds. 4. The Capitalization Trick This is one of the most subtle yet powerful tricks top creators use: strategic capitalization. If I put EVERYTHING IN ALL CAPS, your brain wouldn't know which words matter most. But when I capitalize just a few KEY words, I'm telling your eyes exactly where to land. ❌ "the dark truth about social media addiction" ✅ "The DARK Truth About Social Media Addiction" 5. Test Everything Play with psychology. Test 1-2 title versions. You might not be sure what will work until you try. The pattern I see everywhere: Average creators write titles for themselves. Smart creators write titles for their audience's brain. So next time, spend more time thinking about the title and keep these things in mind because Tiny details gives a Massive impact. Next post: Why do viewers decide to skip your video in just 0.5 seconds? The psychology will surprise you #youtubegrowth #youtube #marketing #growth #linkedin
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September 9, 2025
I recently realized something that changed how I see YouTube Even insiders from YouTube have said this: "YouTube isn't a video platform - it's a decision platform." Before anyone sees your content, they make a choice: click or not. That choice is driven by idea, title, and thumbnail not from the production quality. So I decided to break down the title psychology that actually works. But first, the thing most creators skip: Audience research is everything. Every person has different desires. Every person won't click your video. You need to know ,whom you are targeting - What's their pain point? - What do they actually want? - Why would they spend their time on YOUR video? Here are the title patterns that work: 1. The Question Hook Your title should pose a question in the viewer's mind that they can only answer by clicking. ❌ "How to Study Better" ✅ "Why Do Toppers Never Share This Study Method?" 2. The Promise Test Your title should generate curiosity: "This video might be helpful for me. This might be worth my time." ❌ "My Morning Routine" ✅ "The 5 AM Habit That Changed My Life in 30 Days" 3. The 30-Second Rule Your title should match what you show in the first 30 seconds. Give them a glimpse of what they came for immediately. If your title says "SECRET," reveal what that secret is within 30 seconds. 4. The Capitalization Trick This is one of the most subtle yet powerful tricks top creators use: strategic capitalization. If I put EVERYTHING IN ALL CAPS, your brain wouldn't know which words matter most. But when I capitalize just a few KEY words, I'm telling your eyes exactly where to land. ❌ "the dark truth about social media addiction" ✅ "The DARK Truth About Social Media Addiction" 5. Test Everything Play with psychology. Test 1-2 title versions. You might not be sure what will work until you try. The pattern I see everywhere: Average creators write titles for themselves. Smart creators write titles for their audience's brain. so next time spend more time on thinking about title and keep this things in mind because Tiny details gives Massive impact. Next post: Why do viewers decide to skip your video in just 0.5 seconds? The psychology will surprise you #YouTubeGrowth #ContentStrategy #marketing #growthhacks #linkedin #youtube
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September 9, 2025
I recently realized something that changed how I see YouTube Even insiders from YouTube have said this: "YouTube isn't a video platform - it's a decision platform." Before anyone sees your content, they make a choice: click or not. That choice is driven by idea, title, and thumbnail not from the production quality. So I decided to break down the title psychology that actually works. But first, the thing most creators skip: Audience research is everything. Every person has different desires. Every person won't click your video. You need to know ,whom you are targetting - What's their pain point? - What do they actually want? - Why would they spend their time on YOUR video? Here are the title patterns that work: 1. The Question Hook Your title should pose a question in the viewer's mind that they can only answer by clicking. ❌ "How to Study Better" ✅ "Why Do Toppers Never Share This Study Method?" 2. The Promise Test Your title should generate curiosity: "This video might be helpful for me. This might be worth my time." ❌ "My Morning Routine" ✅ "The 5 AM Habit That Changed My Life in 30 Days" 3. The 30-Second Rule Your title should match what you show in the first 30 seconds. Give them a glimpse of what they came for immediately. If your title says "SECRET," reveal what that secret is within 30 seconds. 4. The Capitalization Trick This is one of the most subtle yet powerful tricks top creators use: strategic capitalization. If I put EVERYTHING IN ALL CAPS, your brain wouldn't know which words matter most. But when I capitalize just a few KEY words, I'm telling your eyes exactly where to land. ❌ "the dark truth about social media addiction" ✅ "The DARK Truth About Social Media Addiction" 5. Test Everything Play with psychology. Test 1-2 title versions. You might not be sure what will work until you try. The pattern I see everywhere: Average creators write titles for themselves. Smart creators write titles for their audience's brain. So next time, spend more time thinking about the title and keep these things in mind because Tiny details gives a Massive impact. Next post: Why do viewers decide to skip your video in just 0.5 seconds? The psychology will surprise you #youtubegrowth #youtube #marketing #growth #linkedin
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September 9, 2025